Hostesses are the people who receive your guests and look after them once they are inside: the welcome desk, the registration table, the stand reception, the VIP lounge and the door of your conference room. WMG Event Support books, briefs and supervises those teams across the Netherlands, Belgium and Germany. In Germany the service is usually called Hostessen or a Hostessenagentur, in the Netherlands and Belgium hostessen or a hostessenbureau.
Most event teams book the venue nine months out and the people three weeks out, which is why hospitality is so often the weakest part of an otherwise well planned day. We take the guest journey as the brief: who arrives, in which language, at which door, and what has to happen in the first sixty seconds. Then we crew it, uniform it, supervise it and stay reachable all day. If you also need the stand itself built or the technical side run, it comes from the same contract and the same project manager.
Most exhibitors and organisers end up with a stand builder, an AV company, a logistics supplier and a separate hostess agency, then spend the build week translating between all four. WMG Event Support carries them in house, so the hosts on your welcome desk are briefed by the same project manager who signed off the floor plan and the show schedule.
That difference shows up on the day. When the doors open early, when a keynote overruns, when a delivery blocks the entrance, the people on the desk already know who to call, because it is the same person who has been running the build all week.
Short answers to what people ask before booking hostesses and event hosts. If your question is not here, ask us directly and you will get a straight answer.
Hostesses work at a fixed point and look after guests: a welcome desk, a stand reception, a registration table, a hospitality area. Promotional staff work out in the field, sampling and demonstrating a product where the public already is. Stewards and brand ambassadors face the crowd and handle access, flow and safety. If you need people on a trade fair stand whose job is lead capture and product demonstration rather than hospitality, that is exhibition staff.
Four to six weeks is comfortable for a normal event and leaves room to brief properly. For the big fair weeks in Hannover, Frankfurt, Amsterdam and Brussels, book two to three months out, because every agency in the country draws on the same pool in those weeks. We do take short notice requests and usually fill them, but briefing time is what suffers.
Rates depend on the market, the language requirement, the shift length and the number of days. A single day with an unusual language combination costs more per hour than a five day fair where the same team returns each morning. We quote per event with travel, briefing and on-site supervision included, so you are not comparing our figure against someone else’s hourly rate with those costs still hidden.
Yes, and we encourage it. We handle the practical briefing on uniform, timing, roster and venue rules, and you cover your brand, your products and the guests who matter most to you. On multi day events we schedule that session the day before doors rather than on the morning itself.
We book teams in the Netherlands, Belgium and Germany, and we travel a crew further into Europe when a client wants the same faces at every stop of a tour. For a German trade fair we normally staff locally, because local hosts already know the hall, the pass system and the transport.
Yes. Stand building, AV and technical support, crew and hospitality all sit under one contract and one project manager. Most clients start with one of them and add the rest once they see it is the same team turning up.
Tell us the venue, the dates and the languages you need on the desk. You get back a crewed proposal with briefing, uniform and on-site supervision already in the price.
